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Developing a Content Strategy for Your CMS

July 15, 2025
Reading Time ~ 25 minutes
Explore how to develop an effective content strategy for your CMS.

What is a Content Strategy?

A content strategy outlines how you plan to create, publish, and manage content on your CMS. It is essential for ensuring consistency and alignment with your business goals.

Components of a Content Strategy

Key components include:

  • Defining your target audience
  • Setting content goals
  • Establishing a content calendar
"A strategy without a plan is just a wish."

Measuring Content Effectiveness

Regularly reviewing your content strategy and measuring its effectiveness can help you make necessary adjustments to improve engagement and reach.

Free Consulting
& Marketing Plan

1
Discovery call
We start with an initial discovery call – a 1-hour session with Stan.

We’ll review your project, understand your goals, uncover problems, and brainstorm ideas together.
2
Get a Custom Marketing Strategy (within a week)
We develop a tailored marketing solution designed specifically for your business.

This includes:
Competitors and industry research
Clear action plan to achieve your goals (traffic  → leads →sales → automated processes)
Timeline and budget estimate
Stan Bogdashin
Your Business & Marketing Strategist, Project Director
Schedule a call
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